New
Syndicated Studies
In October 2004, Opinion Leaders launched the first in a series of
reports that over time are benchmarking the performance of many of Australia’s biggest corporations
as seen through the eyes of various influential groups.
We have now
completed four surveys of leading
business & finance journalists, which have shown interesting
trends in the performance of Australia's major financial
institutions. The third motoring journalists' survey was
published in Sept 07 and has been presented to many of the
leading car manufacturers and importers in Australia.
Our inaugural
Ethical Investment Report was launched last Summer, looking
at the importance of Corporate Social Responsibility to a range
of opinion leader groups including retail investors, industry
and retail funds, and the media.
The fourth annual Motoring journalists survey will be
conducted in June 2008 and be available from August 2008.
The reports are made available only to subscriber clients.
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Deliverables
Customised presentations are made to all syndicate members,
covering both the quantitative information that is available to
all subscribers, and the qualitative that probes the strengths and weaknesses
of an individual company, and is exclusive to that organisation.
The
core survey ranks each organisation against various key
criteria, while the qualitative element is used to explain
why a company occupies a particular position, and what
can be done to improve that position.
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